How to Create a Digital Marketing Plan

  Video Transcript: What’s up guys? This is Zack from HookLead. We’re starting a new year, we’re wrapping up the end of January and I’m sure most of you being business professionals have big goals for this year, right? So today we want to talk about a marketing plan, putting together a marketing plan and […]

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Using Facebook’s Dark Side to Boost Conversions

Facebook had 2.07 billion monthly active users in 2017, making it one of the most effective digital marketing platforms. But in the scramble to create new and better content, it can be all too easy to overlook grassroots methods that’ll sure up your current strategy and boost conversions. The key is to build your campaigns smarter, rather than […]

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Top Sale: 10 Real Estate Marketing Ideas

While the average real estate agent makes around $45,000 a year, successful agents can make upwards of six figures. Their secret? Effective marketing. With real estate marketing, you can grow your client list, and build a portfolio of high-quality properties that will drive your profits. Ready to get started? Here are 10 marketing ideas for real estate […]

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6 Warning Signs Your Agency Needs a PPC Expert

Are your PPC efforts humming along, or sputtering out of control? Are you paying 2 times, 3 times or even 4 times per click compared to your competitors? Do you even know? PPC platforms like Adwords are easy to set up. But they’re not so easy to master — even for the tech savvy like […]

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How to Create a Simple Social Media Strategy Plan

  What’s up guys? This is Zack from HookLead. Today I want to talk about some quick tips for social media, specifically the 10-4-1 rule for a simple social media strategy plan. Now, what that is exactly is a way to provide value, mix up the type of content that you provide without overly broadcasting […]

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Why Your Lead Nurturing Campaign Failed

Are you looking to build up your customer and client base online? Despite lead generation becoming an increasingly popular marketing strategy, did you know that 70% of marketers still say that converting leads is their top priority? While lead gen can be a powerful tactic for businesses in numerous niches, failure to nurture those leads into sales […]

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5 Mistakes That Are Killing Your Digital Marketing ROI

Digital marketing has become the marketing focal point for small businesses. But many businesses sabotage themselves trying to attain digital marketing ROI. You must avoid the most common mistakes to drive revenue for your business. You may have the most modern digital marketing strategy in your niche. But the biggest investments don’t always pay off. […]

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6 Stats to Transform Your Real Estate Digital Marketing

The real estate market has dramatically transformed over the last decade with the use of social media and real estate digital marketing. Referrals are just one method real estate agents go to in order to find new clients. What if there were a few changes you could make to hone in on some useful digital marketing ideas […]

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Real Estate Search Engine Optimization Strategy Tip

Video Transcript: What’s up guys? This is Zack from HookLead.I wanted to do another part of the real estate seo search engine optimization strategy. In part 1, we talked about the importance of beginning with a site audit so that you can uncover opportunities and weaknesses and items that need addressing from a technical seo […]

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5 Reasons Your Business Needs Expert SEO Services

“Does my business really need expert SEO services anymore?” In recent years, that’s been the question on many business owners’ minds. There have been a lot of articles on this subject, and everyone seems worried that the SEO industry will soon crumble to dust. The truth is, SEO is not dead. However, it’s constantly in flux. […]

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