5 Real Estate SEO Tips to Boost Local Search Visibility

Did you know that 44% of buyers looked to the internet first before purchasing a potential home? So, what does that mean for the hardworking real estate agents out there? Well, it means that you might have to fight even harder for clients in this internet-crazed world. But, it doesn't mean that you should fight the internet. […]

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How to Kick-Start Your Real Estate Marketing Automation

Real estate marketing automation can be an intimidating concept to agents who already have too little time in their days. Doing it yourself might seem like it would require learning new technologies and marketing techniques. Hiring someone else demands upfront investment with no immediate guarantee of ROI. (And what if you choose the wrong person […]

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Why Your Real Estate Web Design Isn't Converting

Creating a website's the easy part. There are a number of affordable options you can go for if that's all you want to do. Of course, no business-minded individual is ever satisfied with just building a site. It has to convert or it's no good at all. That's why if you want your real estate website to […]

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5 Facebook Ad Targeting Tips for Realtors

Despite recent news, Facebook ads still open a world of potential for using real estate ads. It's really no different than direct mail marketing, except you can reach far more people and it's much cheaper. The key to Facebook ad targeting is to get your ads seen by your target market. Those are the eyes with […]

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The Role of Social Media in Luxury Real Estate Marketing

Marketing for a luxury real estate firm can be a tricky task. Luxury is a competitive niche with a naturally limited consumer base, so it's important to go above and beyond other agencies. One of the ways to do this is through leveraging social media. So how can social media give you a luxury real […]

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Shoppers Psychology Online and Offline (Infographic)

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How to Avoid the Most Common Marketing Mistakes Realtors Make (And What to Do Instead)

About 88 percent of all generations of homebuyers rely on professional real estate agents. Unfortunately, many agents make marketing mistakes that affect their success in sales. There is no urgent no need to worry though, as there are ways to iron out these mistakes. Realtors face many challenges in their work. Some of these tough challenges include prospecting […]

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Improve Your Conversion Rates With These 5 Lead Nurturing Tips

When it comes to getting the sales that you need to really rock your real estate business, your best bet is to channel your inner caregiver and focus on seriously nurturing your prospects. Lead nurturing is all about showing your sales leads that you can be trusted and building a relationship with each and every one of […]

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10 Components of a Successful Real Estate Marketing Website

Real estate is the industry that never sleeps - and it's the reason why you need to have a remarkable website advertising your firm day and night. Folks are always looking for a new place to live and this does not always occur during regular business hours. So while you're sleeping and relaxing at home, […]

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Analytics: A Guide to Google Metrics

  If this is your first time using Google Analytics and tracking metrics, it can get a little confusing. Do you know where to start when it comes to Google metrics? Do you know which metrics to observe first and which ones really don't matter? Proper use of Google metrics can absolutely make or break […]

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