Follow This Website Evaluation Checklist for More Traffic and Conversions

Use our website evaluation checklist as a guide to improving your website. We’ll cover website improvements that will help you generate more traffic and increase conversions. Let’s get started! Know your audience If you’ve been reading our blog then you know we mention this often. Effective marketing begins with knowing what makes your target audience click. It’s important to […]

Read More…

How to Reduce Customer Acquisition Costs

Reducing customer acquisition costs are crucial to growth and profitability. Customer acquisition costs, or CAC, is one of the most important marketing metrics to track. What is CAC? The customer acquisition cost (CAC) is the metric used to find the total average cost your company spends to obtain a new customer. How to calculate your customer acquisition costs […]

Read More…

Facebook Ads Benefits for Business

There are many Facebook Ads benefits for business which is why so many are jumping on the bandwagon. Advertising on Facebook can be a cost effective and successful way to promote your business. This advertising channel has many benefits and we’re going to highlight a handful in this article. See below for a few of our […]

Read More…

How to Measure and Improve the Quality of your Leads

Lately, I’ve been hearing more businesses struggling with the quality of their leads. They’re challenged with measuring lead quality as well as figuring out how to improve the quality of their leads. Below are a few ideas to help you better measure the quality of your leads and how to improve overall lead quality. Measure funnel conversion […]

Read More…

5 Example Marketing Strategies to Improve Sales

A well built marketing strategy can have a dramatic impact on sales. Below are 5 example marketing strategies to improve sales and maximize your marketing dollars. Know your audience Any successful marketing strategy always begins with knowing your audience. It’s important to never skip this step as you’ll need to know what resonates with your target market in […]

Read More…

How do I Generate Quality Leads to My Website?

Lead generation, lead quality and lead conversion are typically the three most common challenges for most businesses from a marketing and sales perspective. In this article, I’m going to provide a few tips for those asking “how do I generate quality leads to my website?” Know your target market If you’ve read our blog for […]

Read More…

10 Hacks to Generate Listing Leads for Real Estate Agents

It’s a sellers market right now. Well priced listings often go under contract in less than a week. However, inventory is low and it’s crucial to know how to generate listing leads for real estate agents. Want to ramp-up your seller lead generation? Here are 10 proven strategies to get you started: Google AdWords The […]

Read More…

5 Lead Generation Hacks for Real Estate Brokerages

Lead generation is the lifeblood to growing a real estate brokerage. There are lots of different ways to generate real estate leads. With technology and consumer behavior constantly changing and evolving, it’s important to keep a pulse on what’s working now. Below are 5 hacks to improve lead generation for real estate brokerages. Content Marketing […]

Read More…

Top 10 Real Estate Marketing Products to Consider in 2017

As a real estate professional, it’s important to keep a pulse on the top real estate marketing products as new innovation, technology and methodologies are constantly evolving. Now that we’re approaching a new year, let’s review our top 10 real estate marketing products to consider in 2017. IDX This should be a no brainer, especially […]

Read More…

Save Time and Increase Sales with Real Estate Marketing Automation

Marketing automation for real estate is a savvy way to save time and increase productivity. It can automate what agents normally do manually, freeing-up time to talk to qualified leads. The best way for real estate professionals to leverage marketing automation is to build strategic marketing funnels to nurture prospects into qualified leads, and ultimately, […]

Read More…