Facebook Ads Benefits for Business

There are many Facebook Ads benefits for business which is why so many are jumping on the bandwagon. Advertising on Facebook can be a cost effective and successful way to promote your business. This advertising channel has many benefits and we’re going to highlight a handful in this article. See below for a few of our […]

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How to Measure and Improve the Quality of your Leads

Lately, I’ve been hearing more businesses struggling with the quality of their leads. They’re challenged with measuring lead quality as well as figuring out how to improve the quality of their leads. Below are a few ideas to help you better measure the quality of your leads and how to improve overall lead quality. Measure funnel conversion […]

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5 Example Marketing Strategies to Improve Sales

A well built marketing strategy can have a dramatic impact on sales. Below are 5 example marketing strategies to improve sales and maximize your marketing dollars. Know your audience Any successful marketing strategy always begins with knowing your audience. It’s important to never skip this step as you’ll need to know what resonates with your target market in […]

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How do I Generate Quality Leads to My Website?

Lead generation, lead quality and lead conversion are typically the three most common challenges for most businesses from a marketing and sales perspective. In this article, I’m going to provide a few tips for those asking “how do I generate quality leads to my website?” Know your target market If you’ve read our blog for […]

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How to Create a Lead Capture Page for More Conversions

Want more leads from your website? Of course you do! Do you currently use landing pages for lead capture? If not, you should, they work! That’s why 68% of B2B businesses use landing pages for lead generation. Simply using a lead capture page may not net you the desired results you’re looking for. It’s important […]

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